From Fully Booked to Fully Optimized

How Pearl found a thriving
multi-specialty practice even more room to grow

Quick Facts

Practice Profile

Single location, 40 associates

Patient Base

2,000+ active patients

Competitive Landscape

15 competitors within
10 miles

Clinical Impact

44%

Treatment acceptance rate

$520

Production per patient, up from $460

Business Results

$150k

in dentistry added in the first 30 days

Diagnostic Excellence

More periodontal diagnoses

The Challenge

In early 2023, Rand Center for Dentistry found itself in a familiar spot: fully staffed, fully scheduled—and feeling stuck. Despite adding periodontal care to its suite of specialty services, the New Jersey-based practice struggled to grow. The culprit? Inconsistent diagnoses, flat treatment acceptance, and wavering confidence among junior clinicians.

Rand Center needed a solution that could:

Make diagnostics more consistent across a large, mixed-experience team
Support younger clinicians in building confidence and trust with patients
Help patients better understand and accept their treatment plans

That’s when owner Dr. Elliot Rand turned to Pearl.

"A picture's worth a thousand words. That's how things start to grow in your practice. "—*Dr. Elliot Rand*

The Solution

In May 2023, Dr. Rand implemented Second Opinion®—Pearl’s FDA-cleared AI radiology solution. Integrated directly into the clinical workflow, Pearl began delivering real-time radiographic analysis during consultations and surfacing missed opportunities from historical patient data.

Clinicians used Pearl to colorize x-rays and highlight pathologies like caries and bone loss—turning grayscale guesswork into crystal-clear visuals. This shift changed the conversation. Instead of “we’ll watch this,” it became “here’s what we’re seeing, let’s take care of it now.”

"It shifted the conversation from, 'We'll watch this,' to 'Here's what we're seeing, let's take care of it now.'"

Dr. Elliot Rand, DDS
Head Clinician, Rand Center for Dentistry

The Impact

Pearl's AI-powered dental software revolutionized Rand Dental's operations, driving growth through three key improvements.

Laser-Sharp Diagnostics

Pearl's real-time radiographic analysis brought consistency to Rand's diverse team, doubling periodontal issue detection. The practice saw periodontal diagnosis rates skyrocket from 7% to 14%, with an ambitious 18% year-end target in sight.

Confidence-Boosting Co-Pilot

Armed with Pearl's AI insights, Rand's clinicians communicated diagnoses with renewed assurance. This boost in confidence proved especially valuable in expanding the practice's periodontal specialty, as staff more effectively conveyed complex issues to patients.

Technicolor Treatment Plans

Pearl transformed standard x-rays into vibrant, patient-friendly visuals. By highlighting areas of concern in full color, the software turned "6,000 shades of gray" into compelling clinical presentations. This visual clarity shifted patient mindsets from passive observation to proactive treatment, driving acceptance rates and production skyward.

The Results

$150,000 in additional revenue in the first 30 days
Treatment acceptance increased from 37% to 44%
Periodontal diagnosis rates skyrocket from 7% to 14%, with an ambitious 18% year-end target in sight.
Production per patient increased from $460 to $520

The Challenge